Generating leads for Facebook ads is one of the important aspects of running a profitable carpet cleaning business. If you are running the ads and targeting your potential customers, you can easily generate the leads and thereby increase the rate of conversion. That is to say, lead generation will help you to convert potential customers who are watching your carpet cleaning Facebook ads into permanent clients. So, here are some prominent ways to get carpet cleaning leads with Facebook advertising

Show Proof: Before and After Photos

The first and most important way to attract potential customers of carpet cleaning service is to show them the proof of your service. Make them believe that you are providing the best service of carpet cleaning in that area. But, how would you do this?

You can do so by providing them the proof of your service in the form of photos and videos. For instance:

1.Click the photos of the carpet and rooms before and after cleaning. This will help you to show the difference between the initial and final situation of the carpet.

2.Shot the videos of the cleaning process and present them to the customers.

This proof will aid in making the customers believe that you are providing good quality service of carpet cleaning. Many customers do not trust any service blindly. They need to see proof. For such clients who are searching for a good quality cleaning service, you can use before and after photos or videos.

Provide Additional Services:

If you are providing carpet cleaning services to new clients, you must not stick only to carpet cleaning. You should provide some additional services to new clients to gain their trust. Providing additional services will make them believe that your service is of good quality under their budget.

In other words, many of the clients have a low budget for their carpet cleaning but want to clean the carpet only with professional cleaners. You can help them here. Provide additional services like room cleaning, door cleaning or window cleaning, etc.

Also, you can provide discount offers and monthly cleaning plans. That is to say, tell them that if they will purchase a monthly plan then they will not have to pay for carpet cleaning service again and again. The regular carpet cleaning for a month or bi-weekly under their budget will aid in getting carpet cleaning leads with Facebook advertising.

Reviews of Existing Customers:

This is the most powerful way to attract new clients by showing them the satisfaction of your existing clients. Ask your existing clients to review your service after the successful completion of the carpet cleaning process. The positive reviews from existing clients will help you and your potential customers. You will get an idea about the areas of improvement whereas the new clients will get an idea of your good quality service.

Highlight the reviews of your existing customers on your website and Facebook ads. Put them in such a way that every new visitor or potential customer can easily navigate to them and read them. This will allow new clients to trust your service. As a result, you can easily generate leads and most probably increase the conversion rate.

Create Landing and Thank You Pages for Facebook Ads:

Another important aspect to keep in mind is to create a landing page and thank you page for all carpet cleaning Facebook ads. Let’s understand the benefits of creating both pages.

Benefits of Creating Landing and Thank You Pages:

A landing page is a page on your website which is shown after a visitor clicks on the Facebook ad. That is to say, when someone will click on your carpet cleaning Facebook ad, they will be redirected to the landing page of that ad. The landing page will provide all the information about the carpet cleaning service provided by you.

It is better to create a landing page and redirect the visitors to it rather than redirecting them to your home page. It is because the landing page will describe the carpet cleaning service in detail which was briefly described on the Facebook ad. Also, a landing page should show the photos and videos of your carpet cleaning service. It must show the benefits of purchasing tour service and quality provided by your cleaning company. The landing page is the best way to attract more and more visitors and gain their confidence.

Moreover, you can track the number of visitors visiting your landing page via your carpet cleaning Facebook ads. This will help you in retargeting those visitors which will eventually lead to lead generation.

Now, the thank you page should show the gratitude of taking a look at your Facebook ad and cleaning service. This will leave a good impression on new clients and your cleaning service will look more professional

Make Your Facebook Ad Interactive and Engaging:

Writing and designing your carpet cleaning Facebook ad is a difficult task. You should include all the aspects of your carpet cleaning service. That is to say, you must include every little detail of your service in brief. In other words, the title and description of the ad should be written in such a way that the new clients clearly understand it. Also, the title must be compelling which makes the clients click on the ads. This will aid in increasing the Clicks and CTR (Click-Through-Rate) of your Facebook ads.

Furthermore, the addition of images and eye-catchy designs to the Facebook ad can work as a lure. However, do not make the Facebook ad complicated but keep it simple. So that, the clients take a look at the advertisement and click on it. This is how you will get more clicks and leads from the Facebook ads

Conclusion:

Here are five ways to get carpet cleaning leads with Facebook ads:

1.Show Proof

2.Provide Additional Service

3.Reviews of Existing Customers

4.Landing and Thank You Page

5.Interactive and Engaging Facebook Ads